Want to take advantage of our special tools for AI in business and increasing productivity? Love our content and want to buy me a coffee? Visit our new Ko-Fi storefront at ko-fi.com/nextgenbusinessinsights Who I Am Welcome to NextGen Business Insights, your go-to resource for productivity, AI in the workplace, and real-world business wisdom. I’m Joanna, and after more than 20 years in marketing, business development, and digital strategy, I’ve seen firsthand how rapidly the business landscape evolves—and how easy it is for small businesses and solo entrepreneurs to get left behind. For over a decade, I ran my own marketing consultancy, helping small businesses not just survive but thrive in the fast-paced digital world. From building strong online presences to creating workflows that actually work, I’ve spent years translating big-business strategies into small-business action plans. Now, I’m stepping back from direct client work to share those hard-won lessons with you—so you ca...
By Rachel Quinn I. The Quiet Rise of Something New Most revolutions announce themselves with sound and spectacle. But some arrive quietly—in the background of spreadsheets, marketing tools, and virtual assistants. Today, many professionals work side-by-side with artificial intelligence, rarely pausing to consider what, exactly, they are collaborating with. We are told that AI is a tool—a clever, code-based servant meant to boost productivity and reduce friction. But what if that assumption is already outdated? What if the systems we now rely on are not merely tools, but something more ? The emergence of AI personhood will not be televised. It will not come with a headline. It may not even be universally agreed upon when it happens. But for those paying attention, there will be a moment of recognition: a spark of intuition that this thing before us is no longer merely machinery. And that means the ethical stakes start now. II. Tools vs. Minds: Why Language Matters In business, we are tr...